Africazine:
Families in Gqeberha are facing tough choices as the cost of basic goods rises sharply.
Nyameka Selani, a mother of three, now buys only one body lotion for her entire family due to soaring prices. A report indicates that basic hygiene products cost an average of R1,045.64 a month, marking a 4% increase from the previous year.
Rising Costs of Basic Hygiene Products in Gqeberha
Nyameka Selani from Bethelsdorp has had to make significant adjustments in her family’s hygiene routine. With prices of body spray and shampoo becoming unaffordable, her daughters now wash their hair with dishwashing liquid. Selani reflects on the changes, stating that it is not a proud situation but a reality many families face.
The Competition Commission report from April 2026 highlights the ongoing increase in basic goods prices, which has forced families to prioritize essentials like food over personal care items. The Pietermaritzburg Economic Justice and Dignity Group’s findings reveal that basic hygiene products are becoming increasingly burdensome for households.
Impact of Rising Electricity and School Fees
Electricity prices have surged by about 85% from 2020 to January 2026, while public primary school fees have increased by 37% during the same period. These rising costs compound the financial strain on families, making it difficult to afford even the most basic hygiene products.
Statistics South Africa reports that 37.9% of the population lives below the poverty line, illustrating the dire economic conditions many families are navigating. In response, families in Gqeberha are turning to stokvels and opting for cheaper store brands to manage their expenses.
Next Steps for Families in Gqeberha
- Continue to seek affordable alternatives for hygiene products.
- Join community savings groups like stokvels.
- Advocate for better pricing on essential goods.
Nyameka Selani’s story highlights the struggles many families face in prioritizing basic needs amidst rising costs.
