In a fascinating move toward sustainable business, Meghan Markle has made headlines as the first external investor in Cesta Collective, a company celebrated for its commitment to ethical fashion. Co-founded by the dynamic duo Erin Ryder and Courtney Fasciano, Cesta Collective artfully combines traditional Rwandan basket weaving techniques with exquisite Italian leather craftsmanship. At present, Ryder and Fasciano are the only full-time members steering this innovative firm to success.
This investment marks Meghan’s second entrepreneurial undertaking since stepping back from her royal duties. Her initial venture was a stake in the plant-based coffee brand Clevr Blends. More recently, she has delved into the fashion realm following the soft launch of her lifestyle brand, American Riviera Orchard, which is still in the development phase and has yet to unveil any products. This diverse array of interests reflects Meghan’s proactive approach to carving out a unique path for herself beyond Windsor Castle.
Entertainment industry expert Mark Meets founder, Mark Boardman, lauded Meghan’s savvy investment, highlighting that it illustrates her passion for both ethical fashion and strategic entrepreneurship. “Meghan Markle’s investment emphasizes her strategic approach to fashion and her commitment to ethical consumerism,” Boardman remarked to Africazine. “Investing in a brand like Cesta Collective demonstrates not only her discerning taste but also her desire to support sustainable practices in the industry.”
While Meghan’s involvement in multiple ventures, including the anticipated launch of American Riviera Orchard, could lead to a busy schedule, Boardman believes her experience with The Tig blog equips her with the skills necessary to navigate this pace successfully. He also noted that if Meghan can effectively manage her ventures, her focus on sustainability could significantly enhance her influence within the fashion landscape.
However, with recent transitions in her team, including the departure of Josh Kettler, Meghan and Harry’s operations may need to solidify their support structure. Boardman emphasized the importance of a cohesive team, suggesting that the seamless management of their varied projects hinges on strengthening their auxiliary staff. With her commitment to ethical fashion and entrepreneurship, Meghan Markle is undoubtedly making waves, and fans of sustainable style will be eager to see what she does next.
In conclusion, Meghan Markle’s investment in Cesta Collective not only reflects her personal values but also represents a growing trend towards ethical consumerism in the fashion industry. This strategic venture showcases the potential for positive change through thoughtful investments, making it an exciting time for ethical fashion advocates.