South Africans are adapting their holiday plans to navigate rising costs while preserving cherished traditions.
New data from Standard Bank reveals that despite budget pressures, South Africans are not abandoning their December holidays. Instead, they are booking early, opting for self-catering options, and prioritizing value to stretch their festive-season travel budgets.
South Africans Embrace Value-Conscious Travel
As household budgets tighten, many South Africans are adjusting their travel habits. Middle- and lower-income households increased hotel bookings by up to 45% in December 2025 while spending 6% less per booking. This shift comes even as December airfares soared more than 20% above the year’s average.
Standard Bank’s data indicates that nearly a third of annual spending on domestic airlines is booked between September and November. The average December flight is booked over six weeks in advance, highlighting the importance of early planning to avoid higher costs.
Key Trends Shaping December Getaways
Travelers are increasingly choosing self-catering accommodations, with spending on such options rising by 69%. This trend reflects a desire for flexibility and cost savings, as families prepare their own meals instead of dining out. Additionally, accommodation outside a traveler’s home province costs an average of 2.2 times more than local stays.
Standard Bank clients can also benefit from discounts on car rentals and hotel bookings, further aiding their budget-conscious travel plans. The festive season remains a time for family reunions and coastal escapes, with hotel booking spend peaking in December, reaching 45% above an average month.
Upcoming Travel Considerations for 2026
- Standard Bank clients can save up to 30% at participating hotels when booking through the app by January 31, 2027.
- Discounts on LIFT base fares are available from October 26 to 28 for travel between November and April.
- Travelers should compare prices and remain flexible with travel dates to secure better fares.
South Africans are finding innovative ways to keep their holiday traditions alive despite rising costs.
