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HomeAfricaUnlocking the Potential of Zimbabwe's Precious Resource: A New Era for White...

Unlocking the Potential of Zimbabwe’s Precious Resource: A New Era for White Gold!

Revitalizing Zimbabwe’s Cotton Industry: A Golden Opportunity for Rural Development

Once dubbed Zimbabwe’s “white gold,” cotton has been a cornerstone of the country’s economy, significantly bolstering rural livelihoods and driving industrial growth. This vital crop once supported over 400,000 households, generating income not just for farmers, but also for related sectors like textiles, oil processing, and livestock feed manufacturing. However, the cotton industry has faced substantial challenges in recent years, prompting a critical gathering known as the Cotton Indaba, held from September 18 to 19 in Kwekwe, organized by the Agricultural Marketing Authority (AMA).

At its peak, Zimbabwe’s cotton production reached over 350,000 tonnes in 2012. However, by 2024, that number had dropped dramatically to just 13,757 tonnes. Fortunately, 2025 showed signs of recovery, with farmers marketing more than 28,000 tonnes of seed cotton, yet the numbers are still well below Zimbabwe’s potential. The indaba brought together farmers, contractors, ginners, and policymakers with one shared goal: to revitalize the cotton sector and restore its former glory.

The importance of cotton stretches far beyond mere economics. For many smallholder farmers in semi-arid areas, cotton serves as a reliable source of income, paying for essential needs like education, food, and healthcare. Moreover, the benefits of cotton ripple through the economy by driving value addition in industries, providing job opportunities, and contributing to foreign currency earnings for the nation. Revitalizing this sector is not only vital for agricultural sustainability but also crucial for economic growth and rural development.

During the indaba, participants identified various challenges that the cotton sector faces, including a broken contract farming model, market discipline issues like “side-marketing,” and productivity concerns due to outdated practices and weak extension support. Moreover, climate change poses an evolving threat, impacting rainfall patterns and increasing the vulnerability of cotton farmers.

This gathering served as a transformative call to action, resulting in several key recommendations, such as establishing a comprehensive cotton production and marketing blueprint for 2025/2026, promoting strong farmer cooperatives, and investing in sustainable agricultural practices. The importance of aligning these efforts with national goals under Vision 2030, which emphasizes agriculture as a driver of inclusive growth, was also highlighted.

Drawing inspiration from successful cotton economies like India, which has revolutionized its industry through technology adoption and market linkages, Zimbabwe has a clear path forward. By investing in innovation, improving farmer institutions, and ensuring stable input supplies, there is immense potential for restoring cotton to its rightful place in the economy.

The journey is far from over, but the Cotton Indaba illuminated a path full of potential. As stakeholders commit to reforms and embrace innovative practices, the dream of restoring cotton as Zimbabwe’s “white gold” is more than just a hope — it’s a national mission focused on uplifting rural households and bolstering economic resilience.

Tags: #Zimbabwe #Agriculture #BusinessNews #WorldNews #Economy #SustainableDevelopment

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