Africazine:
Tunisie Telecom has officially launched Kashy, a new mobile payment application aimed at enhancing digital financial services in Tunisia.
This launch aligns with the company’s strategy to integrate technology and finance, marking a significant step in Tunisia’s digital transformation. The application, introduced in partnership with Viamobile, offers services like money transfers, cash outs, and e-wallet funding, and will be available in approximately thirty commercial spaces across the country.
Kashy: A New Era for Mobile Payments in Tunisia
Kashy is designed to provide a comprehensive suite of electronic payment services. Users can perform money transfers, fund their e-wallets, and withdraw cash directly via their mobile phones. This innovative digital wallet aims to simplify financial transactions for users across Tunisia.
The application utilizes the mobile phone number as a unique identifier, ensuring a straightforward and secure user experience. This feature is particularly important as it caters to the growing demand for digital financial solutions in the region.
Tunisie Telecom’s Commitment to Digital Transformation
The launch of Kashy is part of Tunisie Telecom’s broader ambition to transition from a traditional connectivity operator to a service-oriented provider. This shift is crucial for supporting the national decashing strategy, which aims to reduce cash dependency in the economy.
Mr. Sofiene Hemissi, Chairman and CEO of Tunisie Telecom, emphasized the company’s commitment to playing a central role in Tunisia’s digital landscape. The partnership with Viamobile, the first payment institution approved by the Central Bank of Tunisia, further strengthens this initiative.
Next Steps for Kashy Deployment
- Kashy will be gradually deployed in about thirty Tunisie Telecom commercial spaces.
- Further enhancements to the application are expected as user feedback is gathered.
Kashy represents a significant advancement in Tunisia’s digital financial landscape.
