Africazine:
Wildberries is expanding its hospitality footprint with a new hotel in Turkey set to open in 2026.
The WB Travel Anita Matiate hotel will launch on May 1, 2026, in partnership with tourism operator Fun&Sun. This four-star hotel will feature a sandy and pebble beach, an outdoor pool, water slides, a main restaurant, and a coffee shop.
Wildberries to Launch Hotel in Turkey
The WB Travel Anita Matiate hotel will be located on the second coastline of Kemer, Turkey. This marks Wildberries’ second branded hotel, following the upcoming WB Travel Dreams Vacation in Sharm el-Sheikh, Egypt, which is scheduled to open on February 15, 2026.
Reservations for the new hotel in Turkey are already available through the Wildberries app and the Fun&Sun website. This initiative reflects Wildberries’ commitment to expanding its travel and hospitality offerings.
Turkey: Key figures on WB Travel Hotels
- WB Travel Anita Matiate hotel opening on May 1, 2026
- WB Travel Dreams Vacation hotel opening on February 15, 2026
Future Plans for WB Travel Hotels
- Several more WB Travel hotels planned to open in Egypt and Turkey during 2026
Wildberries is set to enhance the travel experience in Turkey with its new hotel opening in 2026.
