Tuesday, March 31, 2026

Join the Green Movement: Exciting Tree-Planting Initiative in Senegal!

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UNBC Partners with Veritree to Plant Trees in Senegal: A Step Towards Sustainability

Prince George, B.C. – Exciting news is brewing at the University of Northern British Columbia (UNBC)! The institution is taking a bold step towards a sustainable future by partnering with Veritree, a pioneering technology platform dedicated to connecting planet-friendly companies with impactful restoration projects. This partnership aims to plant an impressive 1,600 trees in Senegal’s picturesque Kedougou region, marking a turning point for both the university and the local environment.

Veritree stands out in the sustainability arena by providing a transparent, technology-driven approach to tracking reforestation efforts—from the planting of a seed all the way to the robust growth of a fully grown tree. This innovative platform allows UNBC students, faculty, staff, and alumni to witness the direct, real-time results of their efforts on the global stage.

“We’re thrilled to collaborate with Veritree,” shared Dr. Bill Owen, Interim President of UNBC. “This partnership exemplifies how local actions can drive global environmental benefits. By contributing to reforestation in Senegal, we’re not only enhancing climate resilience but also nurturing a sense of community responsibility right here in our own backyard.”

The Faculty of Business and Economics is taking the lead on this fantastic initiative, which celebrates the incoming class of students this year. “With this initiative, our students can be part of a lasting legacy,” said Dr. Ron Camp, Dean of the faculty. “Every tree planted signifies UNBC’s unwavering commitment to sustainability, community, and fostering a healthier planet for the generations to come.”

This collaboration also aligns with the United Nations Sustainable Development Goals, specifically Goal No. 13 (Climate Action) and Goal No. 15 (Life on Land). It’s inspiring to see educational institutions taking proactive steps to address climate change and habitat preservation.

Freshman Maddy Percy, who is pursuing a Bachelor of Commerce, expressed her enthusiasm for the initiative. “As a business student, sustainability is incredibly important as I chart out my career path. It’s encouraging to see how our business decisions can positively impact communities and the environment,” she stated.

The trees planted in this initiative will not only contribute to restoring Senegal’s natural beauty but will also provide vital benefits, such as carbon sequestration and habitat for local wildlife. It’s a win-win scenario that showcases the power of collaboration and commitment to a sustainable future.

Stay tuned for more updates on the impressive impact of this partnership!

Tags: #Senegal #Canada #Sustainability #Environment #WorldNews

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