Swedish home furnishing brand IKEA, in collaboration with Al-Futtaim Group company Marakez, opened its second store in Egypt at Mall of Arabia, according to the company’s recent statement.
Spanned over an area of 19,500 square meters, the two-storey branch is expected to receive more than three million visitors in 2021.
The sixth of October branch, which has been implemented over 18 months, will serve about 25 million people in west Cairo.
The store targets residents of West Cairo and its surrounding areas, such as Sheikh Zayed, Dokki, Mohandessin, Zamalek, Haram, Giza and others.
The new store provides digital solutions for its storage systems, which guide customers by displaying information about the available range of products and the desired designs, thus enriching their shopping experience.
It also offers more 7,500 products ready for immediate purchase, and includes more than 1,600 products at new low prices, along with 1,400 new products to suit all tastes.