Dubai Culture & Zoho to support digitalizat..


Representational Image Dubai Culture and Arts Authority (Dubai Culture) has signed a partnership agreement with Indian multinational software and technology company Zoho Corporation to support the digital transformation of creative entrepreneurs in the emirate. According to the statement, the agreement also aims to enhance the efficiency of their business, and simplify daily operations. This new public-private partnership comes within the Dubai Culture’s framework to support the creative community in Dubai. “The partnership enables creative community members to leverage over 45 applications as part of Zoho One, the operating system for business, to run all their operations on a single unified cloud-based platform that can be accessed from anywhere,” as per the statement. The business apps in Zoho One cater to diverse business functions (sales, marketing, customer support, finance, HR, and collaboration), and also includes Zoho Commerce that helps businesses set up an online store. Hala BadriDirector GeneralDubai Culture “At Dubai Culture, we realize the importance of investing in future technology and advanced digital means towards achieving institutional excellence. In line with the emirate’s directives for a smart, competitive global economy enhanced by advanced technology, and based on our keenness to provide valuable opportunities to support creative industries and talents in…