Africa News Total Gabon's marketing operation: The winners of the Total...

Total Gabon's marketing operation: The winners of the Total Quartz raffle known

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The second edition of the Total Quartz 4×4 raffle launched by Total Gabon, two months ago, had its epilogue with the handover last Thursday at its headquarters in Libreville, lots to the last wave of winners.

For eight weeks, Total Marketing Gabon has kept motorists and other consumers of Total Quartz motor lubricant in their tracks, through a raffle game that will have rewarded 36 customers. Naturally, and as was to be expected, for Alfred Stéphane Boucah-Bekale, operational marketing manager at Total Gabon, this marketing operation aimed, at first, "to promote the image of Total, by posing actions which brings us closer to our customers " . He also said that this operation "was a success, since it will have reached new customers," he added, satisfied.

This charming operation has made it possible for motorists to value the quartz 4×4 lubricant from the Quartz range, which is particularly suitable for 4×4, SUV and pickup vehicles. As a commercial argument, the organizers of this raffle argue that the high performance lubricant range for Total Quartz light vehicles was developed thanks to the work of 110 researchers from the two Total development centers. And it would offer many benefits, including reduced fuel consumption, better protection of engines and their after-treatment systems.

GOM

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