Sheraa and Invest in Sharjah join forces to strategically boost Sharjah as a leading startup hub in the region


Sheraa and Invest in Sharjah join forces to strategically boost Sharjah as a leading startup hub in the region

Sheraa’s startup community gain access to business and licencing services provided by Saeed

Sharjah, March 30, 2021

A new partnership between Sharjah EntrepreneurshipCenter (Sheraa) and Sharjah FDI Office (Invest in Sharjah) is poised to take Sharjah’s ecosystem offeringsto the next level. The entities have signed a Memorandum of Understanding (MoU), which paves the way for a series of strategic moves they will be jointly making to accelerate UAE’s post-Covid recovery.

The core objective of the newly formed partnership is to link the high-growth tech startups in Sheraa’s founder community to the emirate’s robust investor pool for collaboration in key, as well as new and emerging sectors.

The MoU, which officially declared Invest in Sharjah as Sheraa’s Strategic Partner, was signed by Najla Al Midfa, CEO of Sheraa, and Mohamed Juma Al Musharrkh, CEO, Invest in Sharjah, yesterday (Tuesday) at the Sharjah Investors Services Centre (Saeed) in Al Qasba. The partnership will establish targetedand joint mechanisms to support startups in the UAE and the region through greater access to market opportunities and venture capital.

As part of the understanding, Sheraawill join Invest in Sharjah’s local and international delegationsto promote and attract tech startups to the thriving startup ecosystem in Sharjah. Invest in Sharjah will also offer Sheraa startups discounted Sharjah Investors Services Centre (Saeed) services and Entrepreneur Card benefits.

Elaborating on the agreement, Najla Al Midfa, CEO of Sheraa, said: “We are proud to officially welcome Invest in Sharjah as a Strategic Partner. Together, we will advance our shared vision of supporting the growth of innovative startups as well as establishing Sharjah as a leader on the global entrepreneurship stage.”

She continued: “This partnership builds on our series of initiatives and achievements over the last 5 years, graduating over a hundred startups in the UAE and the region, as well strengthening and elevating UAE’s entrepreneurial ecosystem to new heights. With Invest in Sharjah, we will provide our local and regional startups with a strong and promising investors network, as well as pave the way for startups to leverage the benefits of the Sharjah Investors Services Centre (Saeed), which specialises in providing comprehensive and integrated services to businesses and startups.”

Speaking about Invest in Sharjah’s role in supporting startups, the entity’s CEO, Mohamed Juma Al Musharrkh, said: “As an entity committed to driving Sharjah’s position as the preferred investment destination in MENA, Invest in Sharjah is proud to partner with Sheraa, who has been successfully developing a blueprint for nurturing successful startups in the region, paving the way for new promising investment opportunities for entrepreneurs in Sharjah.”

He added: “Our Strategic Partnership with Sheraa further reinforces Sharjah’s commitment to promoting fruitful partnerships that set the foundation for high-impact ventures and contribute to the growth of our economy. This collaboration will serve the best interests of entrepreneurs and foster an ecosystem that encourages their growth.”

Since its inception, Sheraa has successfully supported114startups that have gone on to generate over $125 million in revenue, raise over $74 million in investment and create over 1,300 jobs.