June 02, 2022- Saudi German Health (SGH), one of the
leading healthcare brands in MENA, received multiple trophies at the Transform
Awards MEA, in recognition of its expertise and innovation in delivering a
world-class rebranding strategy and design. The award was formally received by Rami
Zahran, Chief Marketing & Communications Officer at Saudi German Health
(KSA), at
a ceremony hosted at V Hotel, Dubai.
Hosted by Transform Magazine, the Transform Awards MEA
is one of the most prestigious brand awards globally recognizing excellence in
brand work. SGH received two gold awards for ‘Best
Use of Audio Branding’ and ‘Best Use of Copy Style or Tone of Voice,’ as well
as a bronze award for ‘Best Visual Identity from the Healthcare and
Pharmaceutical Sector,’ for their efficient and effective new branding systems that
paved the way for its brand transformation. The healthcare group beat top
regional organizations in the categories they were nominated for. SGH renewed its brand identity in 2021 with
the support of Landor & Fitch, a global world-class branding agency.