Tuesday, June 22, 2021

Revealed: the importance of NYE to Dubai’s pandemic-hit tourism sector

New data shows how hotels in Dubai enjoyed pre-coronavirus performance levels on December 31

Image: ITP Media Group

Tourists still flocked to Dubai for the New Year celebrations despite the uncertainty created by the global coronavirus pandemic, according to new figures.

While Dubai hotel performance metrics returned closer to pre-pandemic levels throughout December, New Year’s Eve was the stand-out day in the month.

Industry analysts STR said while average hotel occupancy reached 71 percent last month, it jumped to 82 percent on December 31.

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