Image Nation Abu Dhabi has secured the rights to the NBCUniversal Formats reality format Million Dollar Listing for the UAE, where it will be available on STARZPLAY.
Over the course of eight episodes, the UAE version of Million Dollar Listing will follow the professional and personal lives of local realtors as they negotiate sales for some of the most luxurious and exclusive residential properties in the region. It will be streamed as a STARZPLAY original show.
Image Nation Abu Dhabi will be co-producer of the UAE edition of Million Dollar Listing, with the series due to air in early 2023.
Ben Ross, chief content officer at Image Nation, said: “Image Nation is delighted to have acquired the rights to this phenomenally popular reality entertainment series—working with our partners at STARZPLAY to show audiences the lives of realtors and the properties they are representing in the constantly evolving UAE market. Part of our mission at Image Nation is to continue to showcase our region and culture, we’re excited to share an insight into some of the homes and personalities associated with selling those properties to audiences around the world.”
Nadim Dada, VP of programming and content acquisition at STARZPLAY, said: “We have enjoyed a long-standing relationship with Image Nation and are proud to continue this partnership to offer unique programming to our subscribers. We are thrilled to add the first Million Dollar Listing international franchise to our list of original programming. The UAE offers the perfect location for this successful show to be shot; with people from all over the world combined with ground-breaking architecture and the ultra-lux lifestyle that the UAE is well known for, the location certainly offers a unique spin on the award-winning franchise. We constantly strive to bring diverse forms of content to our subscribers and are confident that this new reality television series will be binge-worthy.”
Ana Langenberg, senior VP of format sales and production at NBCUniversal Formats, commented: “We couldn’t be more excited for this international adaptation of Million Dollar Listing. Image Nation and STARZPLAY are the perfect regional partners, and together we cannot wait to bring a fresh and uniquely UAE energy to this highly popular format.”