Wednesday, September 22, 2021

Dubai Tourism releases third campaign video featuring Zac Efron, Jessica Alba

Dubai has been high on tourism, especially with Expo 2020 coming up, the region has buckled up even more. While the tourism department promotes tourism, they have has roped in Hollywood stars Zac Efron and Jessica Alba.

Dubai Tourism has now released the third installment of the tourism video which features the two actors.

In the third short film, titled ‘Dubai: A Brand New You,’ Zac Efron plays two characters—one his younger self and an older version of himself who comes from the future to teach him life lessons.

In the video, the two characters are seen going on a journey in the emirate’s biggest attraction with his future self.

From dune bashing in the desert to visiting the Dubai souks and jumping out of a plane at Skydive Dubai to Dubai Creek, the video covers major places of the emirates.

The one-minute and 36 seconds video also features a shot of Jessica Alba as his love interest.

ALSO READ: Zac Efron and Jessica Alba release another tourism video ‘Dubai Presents: A Romance to Remember’

This is the third video of Dubai Tourism’s travel series which features the two actors. Previously Dubai Tourism released two videos—the first ad, which was a spoof of an action film that featured Alba and Efron fighting off enemies in well-known landmarks across the city, such as the world’s tallest skyscraper, the Burj Khalifa, and the Museum of the Future.

In the second video, the duo visits the city as tourists, who are destined to cross paths after a mix-up leads to them having each other’s bags, which contain contrasting lists of things to do in the city.

As the series of videos keep releasing, Dubai Tourism’s campaign includes a series of trailers that will be released over the coming months, featuring Alba and Efron as they explore different experiences and destinations in the city.

Cover Image: Zac Efron | Instagram

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