Tuesday, September 21, 2021

Dubai set for major business events as Expo 2020 approaches

Dubai Media Office

Dubai’s business events sector continues to build on its momentum as one of the first cities in the world to reopen for international meetings.

A busy calendar of high profile conferences, meetings and incentives are on the horizon through the rest of 2021 and into 2022.

Following on from the resumption of international tourism to the city in July 2020, Dubai welcomed international business events from October 2020 and immediately saw a healthy pipeline of conferences and exhibitions taking place across the city.

With meeting planners recognising Dubai’s ability to safely host events and its prudent handling of the global COVID-19 pandemic, that is now poised to continue in the second half of 2021, through the hosting of Expo 2020 Dubai and into the rest of 2022.

Among the major congresses and conferences coming to Dubai in the coming months are the Congress of the Société Internationale d’Urologie, Society of Petroleum Engineers Annual Technical Conference and Exhibition, International Astronautical Congress, World Chambers Congress, LPG Week, Gastech and Africa Oil Week.

Meanwhile, major incentive groups visiting the city will include AFC Life Science, Amway, Sunhope, Jeunesse and OMNILIFE.

“We understand the importance for the meetings industry globally to restart physical events, and thanks to the efforts of stakeholders across the city, this all continues to be done in environments that prioritise the safety of all delegates, participants and organisers,” said Issam Kazim, CEO of Dubai Corporation for Tourism and Commerce Marketing.

With Expo 2020 Dubai commencing on October 1 and lasting six months, the city is poised to welcome a number of major corporate and incentive groups that will be looking to take advantage of the opportunity to allow delegates to experience and explore the world’s greatest show during their time in the city.

The Dubai Exhibition Centre within the Expo 2020 site will also host a number of important conferences and events, including the Dubai Association Conference.

To build on this momentum Dubai Business Events (DBE), the city’s official convention bureau, continues to engage with meeting planners internationally, face-to-face where possible, highlighting the city’s business events infrastructure and rapidly developing knowledge economy.

Over the coming months, DBE will host a number of study missions to the city, especially during Expo 2020 Dubai, allowing meeting and event planners to see offerings around the city and experience one of the world’s largest events.

DBE’s global team will also meet planners in their own markets through a series of sales missions, industry events and trade shows.

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