Guinness Nigeria has announced the trade launch of Guinness Gold, the first Guinness Gold Lager in the world. The event which was held recently at Oriental Hotel, Lagos.
The Grand style ceremony had in attendance the brand key distributors, restaurant, and bar owners to be among the first people to experience the new Guinness Gold Lager. The event was also attended by key members of the Guinness Leadership Team, such as Adenike Adebola, Marketing & Innovation Director, Colman Hanna, Supply Chain Director, and Omatsola Barrow, Commercial Director. The guests had an avenue to learn how the new lager came to be, and had a chance to savour the flavour.
At the Ceremony, the highlight of the event was the new lager itself, the Guinness Gold. Guinness Gold which is infused with in-depth flavor that everyone would always want to have a taste. Made of amber and crystal barley malt, the new lager has a rich, amber, golden colour that stands out. The specially selected barley that is grown to international standards, ensures great flavour that brings the promise of golden moments.
Speaking at the event, a guest while enjoying the savour shared how he truly felt while he was enjoying a golden moment with his glass of Guinness Gold. The event had Guest seen enjoying the beer and relishing the experience. In addition, some Key distributors expressed excitement at the new launch and anticipated high sales of Guinness Gold.
Guest were thrilled to the brim as they had live orchestra to entertain, a live band and some great food. Guinness Gold is now available in trade and will be available nationwide at a bar near you. Get ready to savour the flavour and experience Golden Moments!